In a slow economy, small businesses face numerous challenges. One of the most significant hurdles is the issue of abandoned carts. This is a common occurrence that can significantly impact…
The marketing landscape for small businesses is constantly shifting, fuelled not only by AI-powered technologies such as ChatGPT and other GenAI offshoots such as Bard and Bing Chat Enterprise but…
It’s hard to stand out online today, particularly for small businesses. You have to capture your audience’s attention and keep them engaged, which is a challenge, given that you only…
You can advertise your business without spending a cent. You just need to find creative ways to attract customers. Here’s how. When you’re a small business or just starting out,…
We are already well into the second month of 2023 (it seems like I just sneezed, and it’s already February!). Already there are massive changes in the marketing landscape that…
Here are some story-telling ideas you can use for your business Stories capture our hearts and imaginations. If you remember television advertisements (who still watches television these days? It’s all…
Tell me about yourself without telling me about yourself You’re at a networking event and someone comes up and introduces themselves. They say, “so tell me about yourself.” You pause…
Make business work for you with one simple change Okay, so the heading and subtitle are a bit “clickbaity” and lifted directly from the classic book “How to win friends…
Not sure how to write service page content? Here’s how you can nail it every time A service page is a part of your website where a customer can learn…
Read on to find out why Tik Tok and small businesses make good sense Not another social media platform, you say. Small business owners have a love/hate relationship with social…